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Western Cape Chapter Presents – An Introduction to Google Analytics
July 23, 2015 @ 17:00 - 19:30
Book now! Limited space available!
How many people visit your website or blog? How many of those follow links or convert into sales? How often are your blogs shared?
Google Analytics is a really simple tool that will help you cut through the clutter and give you figures that make sense to you, as well as give you a clear picture of how healthy – or not – your online presence is.
With Google Analytics you can identify where you’re dropping the ball, and what needs to be done to improve your digital footprint.
The presentation will:
- Demonstrate how Google Analytics brings big data to life, and makes it easy to understand and interpret.
- Show examples of how processes can be made easier to understand, and how different views can be used
- Explore how Google analytics can be used to enhance your business and your market.
About The Speaker:
Dylan Kohlstadt (http://linkd.in/1KqrfN7) has many years’ experience in traditional Marketing, online Marketing, Customer Relationship Management (CRM) and business development in the gaming, financial, insurance and property markets. She has been responsible for marketing strategy focusing on acquiring and retaining business; direct mail and data management; brand strategy; channel relationship development and corporate communications.
Dylan is the founder of Shift ONE digital, the preferred marketing partner for NGO’s, start ups and entrepreneurs.
The presentation will be of value to:
- eCommerce and Web Development practitioners
- ICT Professionals
- Business, Marketing and Data Analysts
- Digital Marketing Managers
- Anyone with an interest in the subject
Date: Thursday 23rd July 2015
Time: 17h00 for 17h30 to 19h30
Venue:
ICTS on Main
7 Main Road
Mowbray
Map:www.icts.uct.ac.za/location
Delegate fee:
IITPSA/CSSA, ISACA & ISC2 Members: no charge
Non-members: R60
UCT ICTS staff: no charge
The presentation will be followed by an opportunity to network. Light refreshments will be served.
To book e-mail cathy@cssa.org.za by 16th July 2015
If you need a Tax Invoice, please supply Company Name, Address & VAT number.
Also indicate which fee you qualify for.
Please e-mail [cathy@iitpsa.org.za] if you have a specific enquiry about the event.
If you would like an SMS reminder about the event, please supply your mobile number when booking.
